Statistics Addition
Statistics addition is the Princeton GEO paper's tested tactic of replacing vague claims with specific numbers, sources, and dates, which the study measured as its single strongest-performing tactic, producing up to roughly a 41 percent improvement on the paper's PAWC visibility metric.
Why it matters
Statistics addition being the paper's top-performing tactic gives direct empirical weight to a practice that's easy to skip under deadline pressure: replacing a vague claim with a specific, sourced figure is a small edit with the largest measured visibility payoff the study found across every tactic tested.
Related terms
- Statistical Density
Statistical density is the number of concrete, quantified data points, figures, percentages, dates, named studies, per unit of content, functioning as a directly measurable proxy for how specific and citable a passage is rather than a subjective quality judgment.
- Cite Sources (GEO method)
Cite sources is one of the optimization tactics the Princeton GEO paper tested directly: attributing specific claims to authoritative external sources within the content itself, which the study measured as producing roughly a 30 to 40 percent improvement in citation visibility over an unoptimized baseline.
- Quotation Addition
Quotation addition is the Princeton GEO paper's tested tactic of inserting direct quotes from named experts into content, which the study measured as producing roughly a 28 to 40 percent improvement in citation visibility, making it the second-strongest tactic tested after statistics addition.