Esope esope.io

How Esope generated €7,000 in revenue from AI traffic with Vizible AI

Clément Papegay is the founder of Esope, a French SaaS that automates SEO content for websites: topics, writing and publishing straight to the CMS. Here is how his team turned AI visibility into revenue, with one Vizible AI task a day, applied to Esope's own site through the MCP connector.

Vizible AI team ·

Summary of key results

  • €7,000 in revenue from AI traffic
    AI assistants became a channel that pays
  • One task a day
    Created by Vizible AI's agent for Esope's own site
  • Applied through the MCP connector
    Their AI assistant reads the task and ships it
  • One clear screen
    To follow what AI assistants say about Esope

Introduction

“With Vizible AI we see where we stand right away. No useless analysis: one task a day, and we know exactly what to do.”

Clément Papegay · Founder, Esope

Esope is a French SaaS that automates SEO content: it finds the topics, writes the articles and publishes them straight to its clients' CMS. Its job is to make websites visible, on Google and now in the answers of AI assistants.

The context: an SEO company that wanted to be in AI answers

Esope helps its clients get seen on Google and in the answers of AI assistants. The team wanted the same standard for its own website: know whether ChatGPT, Perplexity or Gemini recommend Esope, and what to do to be cited more often.

The challenge: tools with too many tabs

Before Vizible AI, the team tried other AI visibility tools. Each time it was the same story: lots of tabs, lots of charts, lots of analysis, and few answers to the one question that mattered: what do we do next?

“We spent more time looking for the information than acting on it. Too many tabs, too many numbers that led nowhere.”

Clément Papegay · Founder, Esope

Why Vizible AI: everything got clearer

With Vizible AI, the picture was clear from the first screen: what AI assistants say about Esope, how often they name it, and who they recommend instead. No digging through tabs to find it.

Above all, the team gets one concrete action a day instead of a pile of analysis.

The method: one daily task, applied through the MCP connector

Every day, Vizible AI's agent creates the task with the most impact on Esope's visibility in AI answers: a page to complete, an article to publish, a technical fix.

Instead of copying recommendations by hand, the team connected the Vizible AI MCP connector to its AI assistant. The assistant reads the day's task and applies it to Esope's website. The team then follows the effect in Vizible AI.

“We set everything up on our own site through the MCP. The task comes in, our assistant applies it, and we follow the effect in Vizible AI.”

Clément Papegay · Founder, Esope

The result: €7,000 in revenue from AI traffic

Visitors who found Esope through AI assistants have generated €7,000 in revenue. For the team, AI answers are no longer a blind spot: they are a channel that brings in customers, and one they work on every day, one task at a time.

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